DANI XAVIER
DANI XAVIER
Senior Creative Copywriter

I'M AN INTERACTIVE CREATIVE COPYWRITER DRIVEN BY A TRUE PASSION FOR CONNECTING BRANDS WITH PEOPLE THROUGH TECHNOLOGY AND STORYTELLING.

TAMBIÉN HABLO ESPAÑOL.

E DESENROLO UM PORTUGUÊS. =)

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PLEASE, WATCH THE CASE STUDY

Outsmarting the competition.

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DATA CAMPAIGN

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PLEASE, WATCH THE CASE STUDY

We used Data Generated to alert users and drivers before they got into trouble.

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LATAM MARKET

Serving the adverting industry in Latin América since 2012. 


Learning from Google's digital culture and creating side by side with the client.

Back in 2013, I did one of the coolest things in my professional career: accepted an invitation to work as Creative in the Google Brazil Marketing Team.

To put it simply, working side by side with brand partners on a daily basis has definitively changed the way I see advertising.

 

PLEASE, WATCH THE CASE STUDY

A mobile entertainment campaign for Brazil, Colombia and Mexico.


REEL INTEGRATED CAMPAIGN

For the first time in Brazil, YouTube took to the streets of São Paulo with a big OOH campaign to present the country's highly successful YouTube partners: Camila Coelho, Manual do Mundo and Porta dos Fundos

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strategic creative problem solver:

My role in this campaign was not just write the concept, but also engaging in market research, meeting with engineers and sales teams, co-creating with agencies and producers, helping in strategic planning in addition to reaching quarterly goals.

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Focus in results and marketing experience.


FACEBOOK CHATBOT PROMO

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PLEASE, WATCH THE CASE STUDY 

How to turn 9 million tray liners a month, into a proprietary activation tool capable of generating coupons and entretainment in real time?
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CONCEPT CAMPAIGN

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Keep the risk out of your way.

Volvo XC90 with pedestrian detection.

PRINT AD

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